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Philip Sheldrake, Chair, CIPR’s Measurement and Evaluation Group and Founding Partner, Meanwhile puts a case forward for 'The Influence Scorecard'

8: The PR industry view and ‘Big Ask’ - Philip Sheldrake

⏲ 6 min 63 sec ✓ 10-Jan-2012

Chartered Institute Of Public Relations

CIPR Inside Group - Measurement report webinar

⏲ 46 minutes 18 seconds 👁 256

Chartered Institute Of Public Relations

CIPR International - #DoingPRin Asia - webinar 2024

⏲ 52 minutes 53 seconds 👁 39

One in four female small business owners has taken a pay cut in the past year, according to new research.<br/><br/>The survey of 1,000 female small business owners examined how their experience has shifted in the past year and found that the down economy has forced a quarter of these business owners to cut their own pay to keep their businesses afloat.<br/><br/>For those small businesses that have been open for at least a year, many have also raised the price of their product or service (37%), and more than a quarter are actively seeking less expensive resources (27%).<br/><br/>Conducted by Talker Research for Office Depot, the survey found that 53% of female business owners said the past year has been the hardest for their business.<br/><br/>In 2023, respondents expressed challenges with funding (42%) and growing their business (30%), which continue to be the top struggles this year (39% and 30% respectively).<br/><br/>Experiencing fatigue was more of a pain point last year (23%), while marketing is proving to be a greater challenge this year (25%).<br/><br/>However, hard work has paid off for many female small business owners this year, allowing them to reach their 2023 goals: growing profit (goal of 59%, achieved by 26%), gaining more customers (goal of 53%, achieved by 41%) and expanding their business (goal of 28%, achieved by 12%).<br/><br/>And to keep the momentum going, respondents predict they’ll continue to uplevel and succeed through continued revenue growth (63%), gaining more customers (54%) and business expansion (27%). <br/><br/>But success is also about a lot more than dollars and cents. Twenty-one percent of respondents said success is all about making a positive impact in their community and a fifth (21%) included innovation as a success marker.<br/><br/>And while the next year looks to be more positive for female small business owners, there will still be challenges to overcome, with inflation (39%) and funding (25%) serving as the top concerns.<br/><br/>To overcome these challenges, female SBOs are throwing themselves into their work more often — but how much is too much?<br/><br/>Work-life balance improvements have slowed by 15% since last year, as only this year, 58% said their work-life balance has improved since becoming a business owner, compared to 73% who said the same last year.<br/><br/>Women surveyed feel they need to choose between their family and their profession multiple times every month, while one in eight feel this way every week.<br/><br/>And overall, 42% said being a business owner has made it more difficult to balance their outside work responsibilities.<br/><br/>To better balance their work and family life, those surveyed are committed to “cutting back on working hours,” “taking time for quiet reflection” and “being willing to take a day off as necessary.”<br/><br/>For respondents who set up their business in the last year, top reasons include wanting to be one’s own boss (59%), deciding to pursue a passion or hobby (46%) and drive to put an idea into action (41%).

Survey reveals how female small business owners measure success

⏲ 1:18 👁 3.4M

Chartered Institute Of Public Relations

CIPR Inside - Communicating Projects with Ann Pilkington

⏲ 55 minutes 34 seconds 👁 174

Chartered Institute Of Public Relations

CIPR Inside - Line Manager Communication Research Discussion

⏲ 44 minutes 23 seconds 👁 119

Prepare to be amazed by the incredible (and record-breaking!) tail of Romeo, a black-breasted red rooster! This viral video introduces you to Patrick (\

Is That a Rooster or a FEATHER DUSTER?! Romeo's Tail is UNBELIEVABLE!

⏲ 0:43 👁 5K

Chartered Institute Of Public Relations

CIPR International - PR in sustainability - webinar 2022

⏲ 51 minutes 59 seconds 👁 61

Chartered Institute Of Public Relations

The Science Behind Award Winning Campaigns Webinar - CIPR Yorks & Lincs

⏲ 1 hour 5 minutes 52 seconds 👁 67

NASA's Europa Clipper Spacecraft will conduct detailed reconnaissance of Jupiter's moon Europa and investigate whether the icy moon could have conditions suitable for life. Earth's first mission to conduct a detailed science investigation of Jupiter's moon Europa, where scientists predict a vast salty ocean lies beneath its icy crust, possibly holding the building blocks necessary to sustain life. The mission’s three main science objectives are to understand the nature of the ice shell and the ocean beneath it, along with the moon’s composition and geology. The mission’s detailed exploration of Europa will help scientists better understand the astrobiological potential for habitable worlds beyond our planet.<br/><br/>NASA's Europa Clipper spacecraft will perform dozens of close flybys of Jupiter’s moon Europa, gathering detailed measurements to investigate the moon. The spacecraft, in orbit around Jupiter, will make nearly 50 flybys of Europa at closest-approach altitudes as low as 16 miles (25 kilometers) above the surface, soaring over a different location during each flyby to scan nearly the entire moon. Spacecraft Design<br/>NASA’s Largest Planetary Mission Spacecraft<br/><br/>With its massive solar arrays and radar antennas, Europa Clipper will be the largest spacecraft NASA has ever developed for a planetary mission. The spacecraft needs large solar arrays to collect enough light for its power needs as it operates in the Jupiter system, which is more than five times as far from the Sun as Earth. The spacecraft will be about 16 feet (5 meters) in height. With its arrays deployed, the spacecraft spans more than 100 feet (30.5 meters) and has a dry mass (no propellant in the tanks) of 7,145 pounds (3,241 kg).<br/>Designed for Jupiter’s Tough Radiation Environment<br/><br/>Because Europa is bathed in radiation trapped in Jupiter's magnetic field, Europa Clipper's payload and other electronics will be enclosed in a thick-walled vault. This strategy of armoring up to go to Jupiter with a radiation vault was developed and successfully used for the first time by NASA’s Juno spacecraft. The vault walls – made of titanium and aluminum – will act as a radiation shield against most of the high-energy atomic particles, dramatically slowing down degradation of the spacecraft's electronics. Life Beyond Earth<br/><br/>Europa shows strong evidence for an ocean of liquid water beneath its icy crust. Beyond Earth, Europa is considered one of the most promising places where we might find currently habitable environments in our solar system. Europa Clipper will determine whether there are places below Europa’s surface that could support life.<br/><br/>The spacecraft's payload will include cameras and spectrometers to produce high-resolution images and composition maps of Europa's surface and thin atmosphere, an ice-penetrating radar to search for subsurface water, and a magnetometer and gravity measurements to unlock clues about its ocean and deep interior. <br/>#adventure #space #alien

Europa ~ Jupiter's Mysterious Water Moon ~ New NASA Mission To Discover Extraterrestrial Life

⏲ 1:46 ✓ 13-May-2024

CIPRtv

CIPR TV - In conversation with Barry Leggetter, Executive Director AMEC

⏲ 22 minutes 34 seconds 👁 72

Donald Kunze

The Timing Belt of Subjectivity

⏲ 18 minutes 26 seconds 👁 281

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